With all teams managed within one FanIQ one account, LOVB gained unified reporting across markets while still allowing campaigns to be customized by team, audience, and performance. Throughout the season, FanIQ powered 150 campaigns across six markets, helping each team promote individual matches with game preview content, market-specific copy, and creative tailored to local fans. As performance data came in, campaigns were optimized by team and market, allowing LOVB to balance league-wide consistency with local relevance. FanIQ’s game preview content gave each team a scalable way to promote upcoming matches while building awareness with new fans and audiences across each market.