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Animal Lovers

Fans who engage with pet-friendly content, animal causes, and teams that celebrate mascots and furry companions.

Audience by Platform

Facebook
42.5M+
Instagram
34.8M+
TikTok
19.3M+
Snapchat
32.2M+

Audience by Platform

Facebook
1.2M+
Instagram
34.8M+
TikTok
19.3M+
Snapchat
32.2M+

Audience by Platform

Facebook
42.5M+
Instagram
34.8M+
TikTok
19.3M+
Snapchat
32.2M+

Vertical Video Performance

Vertical Video Performance

Average View Time

Average View Time

19.5

19.5

seconds

seconds

Completion Rate

Completion Rate

10.6

10.6

%

%

Engagement Rate

Engagement Rate

26.1

26.1

%

%

Click-Through Rate

Click-Through Rate

3.04

3.04

%

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Audience by Platform

Facebook
42.5M+
Instagram
34.8M+
TikTok
19.3M+
Snapchat
32.2M+

Vertical Video Performance

Average View Time

19.5

seconds

Completion Rate

10.6

%

Engagement Rate

26.1

%

Click-Through Rate

3.04

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Demographic Breakdown

Age Distribution

18–24
21%
25–34
33%
35–44
27%
45–54
11%
55+
8%

Gender Split

Gender Split


44%
Male
56%
Female

Income Level

$0-$50K
32%
$50K-$75K
18%
$75K-$100K
16%
$100K-$150K
18%
$150K+
16%

Vertical Video Examples

Lifestyle Integration

Lifestyle Integration

Product Feature Spotlight

Product Feature Spotlight

Audience-Specific Story

Audience-Specific Story

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Free Demo

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Free Demo

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