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Spanish Speakers

Spanish-speaking fans who engage with sports, music, and cultural events across social media, community traditions, and live experiences.

Audience by Platform

Facebook
22M+
Instagram
16.2M+
TikTok
8.4M+
Snapchat
9M+

Audience by Platform

Facebook
1.2M+
Instagram
16.2M+
TikTok
8.4M+
Snapchat
9M+

Audience by Platform

Facebook
22M+
Instagram
16.2M+
TikTok
8.4M+
Snapchat
9M+

Vertical Video Performance

Vertical Video Performance

Average View Time

Average View Time

18.5

18.5

seconds

seconds

Completion Rate

Completion Rate

37

37

%

%

Engagement Rate

Engagement Rate

14.8

14.8

%

%

Click-Through Rate

Click-Through Rate

2.32

2.32

%

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Audience by Platform

Facebook
22M+
Instagram
16.2M+
TikTok
8.4M+
Snapchat
9M+

Vertical Video Performance

Average View Time

18.5

seconds

Completion Rate

37

%

Engagement Rate

14.8

%

Click-Through Rate

2.32

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Demographic Breakdown

Age Distribution

18–24
27%
25–34
28%
35–44
23%
45–54
15%
55+
7%

Gender Split

Gender Split


45%
Male
55%
Female

Income Level

$0-$50K
35.4%
$50K-$75K
18.2%
$75K-$100K
15.6%
$100K-$150K
16.3%
$150K+
14.5%

Vertical Video Examples

Lifestyle Integration

Lifestyle Integration

Product Feature Spotlight

Product Feature Spotlight

Audience-Specific Story

Audience-Specific Story

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Free Demo

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Free Demo

See FanIQ One in Action

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Schedule Your
Free Demo

See FanIQ One in Action

Book a 30-minute demo today

Schedule Your
Free Demo

See FanIQ One in Action

Book a 30-minute demo today

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Paid social and digital activation, unified

into one workflow. Built for teams,

leagues, festivals, and venues.

Built For

Sports

Festivals & fairs

Venues

Company

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