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Women's Lifestyle

Enjoy content that highlights women’s voices, from health and career to fashion and activism,connected to issues that matter most to women.

Audience by Platform

Facebook
1.2M+
Instagram
1.5M+
TikTok
1.8M+
Snapchat
900K+

Audience by Platform

Facebook
1.2M+
Instagram
1.5M+
TikTok
1.8M+
Snapchat
900K+

Audience by Platform

Facebook
1.2M+
Instagram
1.5M+
TikTok
1.8M+
Snapchat
900K+

Vertical Video Performance

Vertical Video Performance

Average View Time

Average View Time

18.5

18.5

seconds

seconds

Completion Rate

Completion Rate

42

42

%

%

Engagement Rate

Engagement Rate

4.8

4.8

%

%

Click-Through Rate

Click-Through Rate

0

0

%

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Audience by Platform

Facebook
1.2M+
Instagram
1.5M+
TikTok
1.8M+
Snapchat
900K+

Vertical Video Performance

Average View Time

18.5

seconds

Completion Rate

42

%

Engagement Rate

4.8

%

Click-Through Rate

0

%

Recommended Content Specs

Video Length

15-30 seconds

Optimal Resolution

1080 x 1920 pixels

Aspect Ratio

9:16 (vertical)

File Format

MP4, MOV

Demographic Breakdown

Age Distribution

18–24
0%
25–34
1%
35–44
2%
45–54
0%
55+
0%

Gender Split

Gender Split


0%
Male
100%
Female

Income Level

$0-$50K
0%
$50K-$75K
0%
$75K-$100K
0%
$100K-$150K
0%
$150K+
0%

Vertical Video Examples

Lifestyle Integration

Lifestyle Integration

Product Feature Spotlight

Product Feature Spotlight

Audience-Specific Story

Audience-Specific Story

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